Course description
Free Recorded Webinar: Selling Ideas Through Visual Stories
Neuroscience tells us that two powerful tools — storytelling and visuals — capture attention and drive people to action. The best storytellers do this because they remember one important fact: people are 22 times more likely to remember a message or data if it’s wrapped in story. So why not present that way?
Join in and listen to Janine Kurnoff, Co-founder of The Presentation Company, shares how to turn dry facts and data into audience-grabbing visual stories, and use real-world examples to demonstrate why storytelling is so effective in selling ideas and driving business forward.
During this visual storytelling webinar, you’ll learn:
- The 4 signposts of classic storytelling
- What makes effective business storytelling
- How storytelling helps pull scattered ideas into a powerful visual story
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Business Storytelling for Teams, Made Practical
At the Presentation Company (TPC), we believe many talented businesspeople are unable to move their careers forward because they don’t know how to communicate strategically. Instead, they lead with facts, data, and lots of bullet points. In 2001, we set...