Entrepreneurship 103: Show Me The Money

Entrepreneurship 103: Show Me The Money

Successful entrepreneurship ultimately comes down to three questions:

• Are you solving a real problem?
• Do you have a superior solution?
• Can you sustainably deliver the solution?

The course series Entrepreneurship 101, 102, and 103 addresses these questions one by one.

Entrepreneurship 103 is your guide to creating a profitable business. So you’ll learn more than just entrepreneurship here. You’ll start becoming a business leader.

We’ll expose you to case studies of MIT startup companies and interviews of their founders. So you’ll learn the vital business skills of:

• Designing a business model;
• Pricing your product;
• Building a sales process;
• Measuring your cost of customer acquisition;
• Estimating the lifetime value of your customer.

Entrepreneurship 103 should be of particular interest to you if you are:

• Creating a business-to-business (B2B) product or service;
• Building a multi-sided marketplace;
• Entering a competitive market.

This course is particularly useful for:

• Corporate entrepreneurs developing new businesses;
• Scientists and engineers commercializing new technologies;
• Creators of complex solutions that necessitate design trade-offs;
• Educators, who teach and coach entrepreneurs;
• Policymakers dedicated to strengthening innovation ecosystems

If you can, take Entrepreneurship 103 as a team, for the course will give you a common framework to make decisions, laying the foundation for your long-term success.

Give you best to this course. In return, you will gain the confidence that you can go from your first sale to a profitable business. And that’s priceless.

This course is a pre-requisite to an attend an MIT Bootcamp.